The Frugal Book Promoter by Carolyn Howard-Johnson

The second edition of The Frugal Book Promoter is an updated version of the multi award-winning first edition. It has been expanded to include simple ways to promote books using newer technology--always considering promotion and marketing techniques that are easy on the pocketbook and frugal of time. It also includes a multitude of ways for authors and publishers to promote the so-called hard-to-promote genres. The award-winning author of poetry and fiction draws on a lifetime of experience in journalism, public relations, retailing, marketing, and the marketing of her own books to give authors the basics they need for do-it-yourself promotion and fun, effective approaches that haven't been stirred and warmed over, techniques that will help rocket their books to bestselling lists. You'll also learn to write media releases, query letters and a knock 'em dead media kit--all tools that help an author find a publisher and sell their book once it's in print.

When you buy the book today, you'll receive more than a dozen great bonuses for writers. The Frugal Book Promoter

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MARGARET FIELAND INTERVIEW (guest blogger)

When did you first know you were destined to be a writer? LOL, I never realized I was destined to be a writer -- I fell into it. I'd written poetry for years, collecting it in notebooks stacked in my attic when I wrote one I wanted to keep. This led me to several online sites and ultimately to discovering the Muse Online Writers Conference where I hooked up with Linda Barnett Johnson and joined her writers forums. She required everyone to write both fiction and poetry, so, with much trepidation, I started writing fiction. Then I got hooked on it, wrote a chapter book, took the ICL course and actually learned how to write it. Then in 2010, I was seized by a desire to write a sci fi novel, so I spent six weeks or so on world building, mostly, with a bit of plotting thrown in for good measure. Who would you cite as your influences? I'm a way-back sci-fi fan, and Robert A. Heinlein influenced me heavily. I took a lot away from his writing, notably the value of surpris

A Tip for Authors: What to Put on the Back Cover of a Book

If you have accomplished the arduous task of writing a book, you may not embrace the job of choosing what to put on your book's back cover. Maybe you think that a short biography, along with a few endorsements should suffice. Actually the material on the back cover can carry out its intended job, without the presence of a two or three line bio. It does pay to highlight any endorsements you have received from experts within the industry, or from recognized members of government or society. Still, you may not have on file an endorsement that can stir up the emotions in a potential reader. Yet you have little reason to hope that the reader of the rear covering piece will elect to look at the pages between the covers, if you fail to trigger that same person's emotions. With that fact in mind, you must consider what emotions might push a book lover to purchase the publication that bears your name. Maybe that potential reader feels challeng

Those S and ES Endings by Mary Deal

These endings have always troubled me until I finally decided to get it right. Compare the versions and pick out the correct usages in this name ending with the letter s . The Joneses came for dinner. The Jones’s came for dinner. The Jones came for dinner. John Joneses car stalled. John Jones car stalled. John Jones’s car stalled. That Jones’s girl. That Joneses girl. That Jones girl. The correct sentences are: The Joneses came for dinner. John Jones’s car stalled. That Jones girl. Some tips: When a name ends with an s, and when speaking of the family as a group, add es , as in Joneses. When speaking about something John Jones owned, it is his property and, therefore, an apostrophe and s shows ownership, as in Jones’s . When speaking about a person in the singular, use only the name Jones. However, when speaking about a group of girls all named Jones, you would write that sentence: The Jones girls . Notice that the name stays

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